Borden Dairy Company is kicking off Mother’s Week by giving away 100 gift cards for some of mom’s favorite things . Starting May 6 at 11 a.m., Borden Facebook fans will have a chance to win 100 prizes every day until May 12 —Mother’s Day . For a chance to win prizes, moms can simply like Elsie the Cow’s Facebook page . The first 100 eligible moms to answer the question of the day will win a daily prize. Daily prizes include gift cards to Starbucks ® , Bath and Body Works ® , Fandango ® , Sephora ® , Zappos ® and Spafinder.com.