Shop Your Way Rewards Members will get a FREE $5 in rewards when they sign up here to receive emails from Land’s End. Shop Your Way is the rewards programs for K-Mart, Sears, Land’s End and Mygofer. Click here to sign up (a basic membership is FREE). Online Earn Points From Home While checking out online, simply enter your Member Number in your shopping cart. Every online purchase earns you points. Bonus Points apply to items marked as such during checkout. Use Points Without Going to the Store During checkout, enter your Member Number on the Billing page and type your PIN. Remember, it's up to you how many points you want to use for each purchase! In-store Earning & Redeeming Earning Points is Easy At checkout, flash your Member Number - Voila! Points earned for every purchase. If you forgot your Member Number, simply give the associate your phone number or email address. Redeeming Points is Even Easier. And More Fun! At checkout, have the associate tell you your Points b